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eHarmony vs Match – Which Is Your Best Bet in 2022?

Last updated on June 9, 2022 by Roxana Bikfalvi

In this review we'll help you choose between eHarmony vs Match and will give you an objective comparison.

Match is arguably the most popular online dating platform. Present in over 25 countries and available in multiple languages, it counts over 35 million visits each month. It is ideal for singles who want to broaden their horizons and play fun games while looking for their significant other. If you love to be in the spotlights and don’t mind the crowds, Match could be a good fit for you.

eHarmony is a good option for online dating newbies. With worldwide coverage, but only about 5 million visitors each month, it’s less crowded and less overwhelming than other dating sites. A thorough personality screening process and automatic matching based on what you’re looking for keeps things simple and fun.

Get eHarmony 3 Months OFF (Offer Ends December 2022)

How to Choose a Dating Site

Looking for love is never easy, but in the tech world we live in, it doesn’t have to be daunting either. All it takes is choosing the right dating site.

Seems easy, huh? Well, it’s not.

There are literally hundreds of dating sites out there. So, the first step is trimming through them.

The best thing you could do is go for one of the biggest names, such as eHarmony or Match. These sites are not only popular – thus you have higher chances of finding interesting potential dates – but they are also secure and have genuine users.

Do some research and see which dating sites are reliable, or take my word for granted and pick one of the two featured in this article – you won’t regret it, and it will save you loads of time!

Then, check availability in your area and accessibility. To be successful on dating sites, you should be able to reply to interesting messages fast. That’s why those dating sites with mobile apps are much more attractive than the few ones that didn’t go mobile yet.

You must also make sure the website is legit and that you won’t buy a subscription for nothing.

Okay! Choosing a dating site is daunting.

That’s why this article features a head-to-head comparison of the popular eHarmony and Match. I’ll cover the most important factors in any dating site-subscription decision and take a look at how well the two perform in the online dating industry.

I will declare a winner in each category and use the rank to declare an overall winner. At that stage, you should have enough information about both sites to decide which is the best fit for your needs.

So, let the games begin!


Both eHarmony and Match boast international coverage; they are two of the major long-standing dating sites that started small and expanded their boundaries all over the world. The former is currently available in over 190 countries – which pretty much encompasses the whole western world and beyond. The latter is available in about 25 countries, but that’s only because the parent company owns different dating sites operating under other names in some countries. For instance, it is called Meetic in most European countries.   

Website Availability Link
eHarmony Over 190 countries Read review
Match Over 25 countries Read review

Winner: eHarmony

Get eHarmony 3 Months OFF (Offer Ends December 2022)


In terms of popularity, Match is undeniably more sought-after than eHarmony. Nevertheless, the membership numbers are impressive for both platforms.

Match is a true giant, owning over 24% of the online dating market in the US. Considering how many online dating services are out there, that’s quite impressive.

eHarmony stands right behind Match, but there is still a whopping gap of 10% between the two, with eHarmony owning 14% of the US market.

It goes without saying that the popularity of these two websites is much higher at a global level, a thing confirmed by the monthly visits each platform receives.

Match stands way ahead eHarmony with approximately 35 million monthly visitors, whereas eHarmony registers about 5 million visits per months. While the gap is quite impressive, 5 million is still a lot of active members to connect with.

A quick look at the Google Trends also confirms that Match is a tad more popular than eHarmony. Both platforms are present in the USA, Canada, and the UK, but the former tends to be slightly more active in the UK than eHarmony.

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Website Popularity (US Market) Link
eHarmony 14% Read review
Match 24% Read review

Winner: Match

Sign-up Process

The first thing you’ll notice regardless of what platform you decide to use is the lengthy sign-up process. Registration on Match takes between 15 and 30 minutes to complete, whereas you should set aside a full hour for creating a profile on eHarmony.

The processes themselves vary greatly, though.

Match utilizes a step-by-step sign-up process similar to that of creating a profile on most hookup sites, but it doesn’t give you the possibility to skip steps and fill in the information later. That’s because the platform conducts manual profile approval, so the operators in the backend must know who they’re dealing with.

The main downside is that it can take up to 24 hours for your profile to be approved. Another slight drawback is that the site will start learning your preferences only after you begin using it, meaning you won’t get the most out of the dating site from day one.

On the bright side, you’ll have a fully filled in profile when you start connecting with other members, which is a major plus.

Registering to eHarmony is lengthier, but its famous 29 Dimensions of Compatibility matching system makes the whole registration process more exciting. While you play, the software asks a bunch of personality questions that help the site determine who to match you with.

While the questions are fun and engaging, the length of the signup process can be mentally exhausting. How-ev-er… even if the process is exhausting, you’ll be able to start using the service and connect with your matches as soon as the registration’s over.

At the end of the day, it all comes down to preference. If you don’t mind a longer signup process that gets you ready to go immediately, eHarmony is for you. If you’d rather get through the registration as quickly as possible and don’t mind waiting for a day or two for your profile to be approved, check out Match.

Website Sign-Up Process Link
eHarmony 15-30 minutes Read review
Match 60 minutes Read review

Winner: Match  


While both platforms are quite popular, there is to say they couldn’t be more different in terms of features.

eHarmony offers a guided online dating experience in which you have limited – not to say inexistent – control. In fact, the only control you have is to answer the initial questionnaire as accurately as possible.

Based on your answers, the platform will pick and present your matches. You do get to choose who to start a conversation with, but you can’t actually set search parameters and see what the ocean has to offer beyond the matches offered by the platform.

Match, on the other hand, comes with a complete plethora of features that allow you to find ‘the one’ in a wealth of different ways. You can play the popular ‘hot or not’ (swiping) game or use filters that let you pick your preferences down to features such as eye color or ethnicity. 

The platform gives you more control over your online dating experience. Options, such as browsing privately and boosting your profile, are other features praised by its users.

eHarmony falls short in terms of search options and features, although this is part of the website’s design. Yet, it’s exactly this science-driven process that could be the site’s largest downfall for potential members.

If you’re not looking after a hand-held dating experience, eHarmony might get on your nerves quite quickly. The site purposefully blocks the features most dating sites are famous for to keep you focused and find you the perfect match.

It’s hard to deny, however, that half of the fun of online dating is browsing freely through profiles, and Match knew exactly how to offer the users what they were looking for.

eHarmony might offer a more self-expressing profile, but that’s not enough to keep members engaged; unless you truly want to find your true love as quickly as possible – in this case, eHarmony might be a better choice.

Website Features Link
eHarmony Limited Read review
Match Wide variety of features  Read review

Winner: Match.com

Quality of Matches

Scarce membership, low-quality profiles, and fake profiles altogether are just some of the concerns users have when signing up for an online dating site.

Whether you choose eHarmony or Match, that’s not something to worry about with either platform.

Both sites count millions of active members from all over the world. You can find singles of all ethnicities, ages, and walks of life, and both sites strive to make their platforms safe starting points for romance.

eHarmony is responsible for over 500 marriages every single day in the US, according to Harris Interactive. According to the numbers, eHarmony seems to match you best for marriages than long-term dating, majorly thanks to the guided communication promoted by the site.

By limiting your matches and interaction, it helps folks ward off casual daters and people with fake profiles, helping you find your soul mate faster.

Overall, eHarmony will send you few potential matches on a day-by-day basis, but the quality of these matches is higher than that of Match.

When it comes to Match, about 38% of its members stated they could find compatible matches with whom to build relationships of over a month.  What slows down the process of finding your soul mate on Match is the multitude of search options that can make you lose time with casual daters and fake profiles.

Perhaps that’s one of the reasons why Match seems to be more popular among the younger audience who’s not necessarily interested in marriage.

By looking at the numbers, it is safe to say that you can find love on both eHarmony and Match.

At the end of the day, it all comes down to preference. Are you the laid-back type who’d like to find Mr. or Mrs. Right directly into your inbox? Then eHarmony is definitely the one for you. eHarmony might also be a better choice if your final goal is saying your vows and put a ring on your finger.

However, if you’d rather feel the thrill of browsing through profiles and using an array of fantastic features even if they might only lead to a casual date or one-night-stand, then Match is definitely the right one for you.

Website Quality of Matches Link
eHarmony Excellent Read review
Match Great  Read review

Winner: Tie 

Get eHarmony 3 Months OFF (Offer Ends December 2022)

Aesthetics and Interface

Choosing an online dating site is pretty much like choosing any other product or service. It all starts with a visual impact. Which is so different between the two that it’s clear why they cater to slightly different audiences.

eHarmony has a minimalistic layout with few visual frills and distractions. The initial impact is that of a traditional dating site, and if you don’t know already what’s with the hype, you might simply skip it.

Match caters to a younger public, a thing that’s easy to see as soon as you land on their homepage. Stunning visuals and flawless layout give it a high-class look that attracts.

Once you’ve signed up, though, eHarmony offers an attractive profile that looks like a personalized webpage. Handcrafted graphics and limited distractions help users focus on finding a date rather than getting lost in functions and features.

The interface on eHarmony is simple and easy to use. If you’re not so tech-savvy, it’ll take minutes to get used to it.

Match is more in the trends and definitely more engaging, but not so simple for those users who find it hard to get used to the technology.

However, Match provides a more natural design and intuitive interface despite all the bells and whistles. eHarmony may seem a bit fake at first glance, and even if it’s not, that’s something that cuts off points.

Match’s app is also much more fun to use, more engaging, and definitely more responsive than eHarmony’s.

While eHarmony might get some points for site design creativity, Match leads the pack as one of the most intuitive layouts capable to cleverly combine all the best features of your typical hookup site with the cleanest and inherently easy-to-use design.

Website Aesthetics and Interface Link
eHarmony Pretty basic   Read review
Match Stunning visuals and UX  Read review

Winner: Match


Both eHarmony and Match are free to join, but you have to subscribe to a paid membership plan if you want to actually use them.

At this round, eHarmony beats Match 1-on-1 from a strictly financial standpoint, but only if you buy a 6- or 12-month subscription.

If you’re on a tight budget and want to join a legit dating site for the long-run, it might be your best bet.

If you want to join for a shorter period, Match is cheaper.

In terms of value for money, it’s safe to say that both platforms are true winners. Match might cost more, but offers a plethora of different features and dating possibilities, that vary from online dating to live tours and events.

eHarmony Subscription length Price/month Match Subscription length Price/month
Read review Three months $32.95 Read review Three months $19.99
  Six months $13.95   Six months $16.99
  12 months $7.95   12 months $15.99

Winner: eHarmony

Get eHarmony 3 Months OFF (Offer Ends December 2022)

Who Is It For?

Both eHarmony and Match cater to single men and women, but the latter tends to be more LGBT-friendly. Due to design and interface differences, eHarmony tends to attract a more mature user pool, whereas Match is younger and fresher.

There is to say that eHarmony also allows looking for same-sex partners; however, most members are heterosexual. Therefore, it might be quite challenging for a gay, lesbian, or non-binary individual to find a partner on this platform.

Match has a much more relaxed approach. Attracting younger and more open-minded individuals, it makes it easier to find a match regardless of your sexual orientation.

This probably is also aided by the fact that you can set your own research criteria and roam freely through all profiles.

From a subjective standpoint, it’s hard to nominate a winner. Once again, it all comes down to preference and your personal orientation. If you’re straight, both platforms can be a good choice. If you’re part of the LGBT community, Match is undoubtedly a better option.

From an objective perspective, though, Match is more versatile. Thus, this point goes to it.

Website Who Is It For? Link
eHarmony Straight men and women   Read review
Match Straight men and women + LGBT individuals  Read review

Winner: Match

And The Winner Is…

While I always strive to announce a clear winner in these head-to-head dating site contests, I’m pleased to announce that both platforms raise to the expectations. Whichever you choose, you’ll gain access to a huge user pool and have high chances of finding compatible matches.

Match won against eHarmony 5 – 2. They tied in the quality of matches category, meaning they are both excellent options for finding your Mr. or Mrs. Right.

Match offers a more flexible online dating approach and is ideal for users who like to have complete control over their matching and dating process. A state-of-the-art platform with stunning graphics and visual effects, as well as an intuitive app, appeal to a younger audience of students and young professionals. It is ideal for those in search of long-term relationships as well as casual dating, but it could be a tad harder to find your soul mate.

eHarmony stands out thanks to its guided online dating process. It’s perfect for the laid-back individual who doesn’t have the time or will to browse to profiles. It is also a better option for mature singles who have passed the ‘trial and error’ stage in their sentimental life.

Better yet, they're currently offering a 3 month off discount.

Get eHarmony 3 Months OFF (Offer Ends December 2022)

Through a complex matching system, eHarmony gets you in touch with people who share similar interests and with whom you have higher chances of building a strong relationship or marriage.

Which is the best online dating site between the two is ultimately down to you.

So, tell me. Would you rather receive matches directly into your inbox from eHarmony instead of browsing through profiles or play the ‘hot or not’ game on Match?

Did you use any of these or another dating site? What was your experience with it?

Tell me in a comment below; I’d love to hear from you.

And before you go, don’t forget to share this article with your friends. Who knows? Love can be just one click away 😉


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Roxana Bikfalvi
As a pragmatic woman, Roxana didn't focus much on the matters of heart until falling head over hills for the wrong guy. After a devastating relationship, she studied the dynamics of dating and man's behavior to understand what went wrong. Her path drifted from science to letters, with the aim to share her knowledge with other women in need. She is now a contributor to Her Aspiration.

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